

Concepts | Brainstorming
Today is the day for presenting the final concept idea to Mr Andrew. During the morning, we had another discussion to confirm everything again before pitching the concept.
At about 12+pm, it was our group’s turn. We presented him with the paper prototype video and a live presentation of how our idea would work. Mr Andrew gave us the good to go sign! He also mentioned that we would have to implement the tags onto the interface in a suitable way, making full use of design sense and typography.
With our concept nailed down, it’s time to discuss about the theme and feel of the overall application and website as well. The logo also had to be thought into consideration as well. The website’s interface has to be similar of that to the application’s, in terms of consistency. With the word ‘umbrella’, weather and skies were the main few thoughts to cross our minds. During the brainstorming session, we mostly agreed on a playful and bubbly style. Hence, these would be the descriptive keywords,
• Keywords: Fat, bubbly, fun, whimsical, playful, simple
• Colour Scheme: Shades of blue, white, yellow
• Fonts: Century Gothic, Tahoma